VOLKSWAGEN TOUAREG CHALLENGE - ProeliosProelios
VOLKSWAGEN TOUAREG CHALLENGE
Communicate the Touareg SUV’s superior handling characteristics both on/off road and highlight the vehicles fuel efficiency with its hybrid model.
Utilise the Touareg V6 TDI BlueMotion Technology and the Touareg Hybrid over six distinct on/off-road courses including gravel, mud and ice to illustrate its SUV credentials and earn additional points for efficient driving with the Touareg Hybrid.
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2,900,000+ hours of brand engagement
Each player has played Touareg Challenge an average 6 mins each session
Over 1,000 downloads per day
55,000+ VW dealership contacts/test drives secured via in-game links
Each player has accessed Touareg Challenge an average of 4 times
Figures accurate as of October 2016