GivingTales nominated for two MOMA 2016 awards!

Main GivingTales group shot

The ‘GivingTales’ celebrity storytelling app, developed by Sir Roger Moore and partners to raise funds for Unicef, has been nominated in two categories for The Drum’s MOMA 2016 Awards.

The voice talent of iconic British Film and Television celebrities including Sir Michael Caine, Joanna Lumley and David Walliams narrate Hans Christian Andersen stories in the GivingTales app, bringing these classic and well-loved fairy tales to a new generation of children. GivingTales has been nominated in the Best Interactive Entertainment Mobile Strategy/Campaign and Best News/Media/Publishing Mobile Strategy/Campaign MOMA categories.

Kristien Wendt, Proelios Partner & Head of Client Services said, “We’re absolutely over the moon with these nominations. Working with Sir Roger Moore and partners has been a great experience and GivingTales means Proelios apps have been nominated for MOMA’s two years in a row which is a brilliant achievement for such a young company. We’d like to pass on our thanks and congratulations to Sir Roger, Klaus Lovgreen and Jacob Moller, Chairman and CEO of GivingTales for awarding us this project and enabling us to bring the magic of GivingTales to UK brands to help raise funds for Unicef.”

The Marketing on Mobile Awards (MOMAs) identify the great work being produced on mobile and celebrate the campaigns, brands and agencies at the forefront of the mobile industry.

For more information on GivingTales go to www.givingtales.com

For more information of the MOMAS’s 2016 go to www.momas.co.uk

Recent Articles

  • Games: King of the Mobile Eco-system

    Very interesting report from Distimo where they analyze the popularity of the Gaming category on the App stores (Apple and Google Play) compared to other categories in terms of downloads and revenue, popularity of games among app stores and countries in relation of revenue. Lastly, they look at the most important gaming genre’s. Our favourite   ...Continue Reading

  • Newzoo Global Games Market Report 2016

    It’s that time of year where the 2016 Newzoo data is in; it’s been investigated, collated and presented in those oh so tasty chunks of gaming goodness (and they give it away for free!). So Ladies and Gentlemen, we give you the Newzoo Global Games Report 2016 summary. Here are some of the key findings:   ...Continue Reading

  • Connecting Millennials to brands on mobile

    Proelios – Brand Gaming has partnered with Sheffield Hallam University to brief their first year BA (Honours) Digital Media Production students on developing mobile app concepts which focus on connecting Millennials to brands on mobile. Kristien Wendt, Partner at Proelios said; “One key demographic we’re interested in is the Millennial generation. They are the first   ...Continue Reading