Key Gaming Markets 2016 – Infographic

key-gaming-markets-2016

Our friends at Newzoo have been pulling together these neat infographics over the past few months, so we thought we could bring the latest together in an attractive wall chart to give you a snapshot of where the key markets are in 2016.

Here are some key takeaways:

– The Chinese games market is now the largest gaming market in the world and will be worth $24.4 billion in 2016. There are almost 560 million gamers in China and 36% of them spends money on games.

– In the US, almost 60% of gamers pay for games, spending an average of $224 a year. Console gaming is still by far the biggest segment in the US, with revenues of $11.4 billion.

– The German games market will be worth $4.0 billion in 2016, making it the No.1 market in Europe. There are almost 37 million people playing games in Germany, over half of the online population.

– For the UK, the 6th largest in the world and 2nd in Europe, the market will be worth $3.8 billion in 2016. Mobile gaming will reach $1.1 billion with the PC market generating $0.8 billion.

So there you have it; the gaming industry is very, very healthy, Console is still King in the majority of cases, but Mobile is becoming more popular as it is already in China. What will 2017 hold?

To download the above infographic (sized A3), click here.

Recent Articles

  • Mobile gaming in LATAM is red hot!

    According to Super Data Research, the digital games market in Latin America is growing at an annual rate of 16 percent, with the prediction it will be worth $4.5 billion in 2014. Brazil is the leading market, recently moving ahead of Mexico. The potential of LATAM is enourmous; “At $4.5 billion in annual revenues, the   ...Continue Reading

  • Proelios shares some secrets at Masterclass London

    Like the ‘Man behind the curtain’ in the Wizard of Oz, Kristien Wendt, Head of Clients Services for Proelios shared some secrets on successful mobile gaming solutions for brands with senior marketing executives this week. Proelios was invited to speak at the Digital Advertising forum at the Masterclassing event in London to highlight how branded   ...Continue Reading

  • Global Games Market Grows 6% to $70.4bn in 2013

    According to Newzoo’s 2013 Global Games Market Report, game revenues will grow to $70.4 billion worldwide this year, representing a  6% year-on-year increase. The number of gamers is expected to surpass 1.2 billion by the end of the year. Regional growth in game spending is highest in Latin America and the Asia-Pacific region: 11%. North   ...Continue Reading